Systems and API Integration Services

Your ERP, CRM, accounting, HR and online systems should behave like one platform, not a set of islands connected by copy and paste. Timeline Digital designs and builds the APIs, middleware and synchronization jobs that move data between your systems automatically, keep it consistent, and tell someone when something goes wrong.

Illustrative example

What a finished integration gives you

  • One agreed source of truth for each type of record
  • Data that moves between systems without anyone retyping it
  • Failures that queue, retry and alert instead of losing records
  • Documentation and runbooks your own team owns
  • Monitored connections, not silent background jobs

Which integration page fits your situation?

  • A few specific systems need connecting, such as CRM to accounting or a store to a payment provider, or a system needs an API built for it.

    Systems and API integration (this page)

  • The ERP is the centre of the problem: orders, invoices, stock or customers must move between the ERP and accounting, CRM, e-commerce, payments or shipping.

    ERP integration services
  • Many systems across departments need one governed integration layer, with shared data contracts and central monitoring instead of separate connections.

    Enterprise integration architecture
Why integrate

What problems does systems integration solve?

Most integration projects start with the same three symptoms. If any of them sound familiar, disconnected systems are taking time and accuracy from you every day.

Double data entry

The same customer, order or invoice is typed into two or three systems by hand. It eats staff hours every day, and every retyped record is a chance to introduce an error that someone later has to find and fix.

Mismatched records

The CRM says one thing, the ERP says another, and accounting has a third version. When systems drift apart, nobody trusts any of them, and month-end becomes an exercise in reconciling spreadsheets instead of running the business.

Delayed reporting

Management reports wait for someone to export, merge and clean data from several places. Decisions get made on numbers that were true last week. Integration puts current figures in one place without the manual assembly step.

The common thread is manual handoffs. Every place a person moves data between systems is a place where work slows down and errors creep in. Integration removes those handoffs one flow at a time, starting with the ones that hurt most.

Illustrative example

Which integration pattern fits your situation?

There is no single right way to connect systems. The pattern depends on how fresh the data must be, how reliable each system is, and what its interfaces allow. In plain terms, these are the four we use most.

PatternWhen it fitsTradeoffs
Real-time API callsData must be current the moment it changes: stock levels shown on a store, payment confirmations, order status a customer is watching.Both systems must be reachable at the same time, so failures need retry logic, and there are more live connections to monitor.
Scheduled batch synchronizationData that can be minutes or hours old without harm: nightly accounting postings, daily HR updates, reporting extracts.Data is only as fresh as the last run, large batches need a processing window, and a failed run must be detected and rerun.
Middleware and message queuesSeveral systems exchanging data, spiky volumes, or systems that must keep working while another one is down.One more component to host and monitor, and more design work up front. Delivery is near real time rather than instant.
File exchange over SFTPOlder systems and some government or banking portals that only accept structured files on a schedule.The slowest option, and file format changes on either side must be caught by validation before bad data spreads.

Most real projects mix patterns: real-time calls where freshness matters, batch jobs for accounting and reporting, and a queue in the middle where several systems need to survive each other's downtime. We recommend a pattern per data flow, not one pattern for everything.

Which systems does Timeline Digital commonly connect?

Integration work spans whatever your business actually runs on. These are the categories that come up most often.

Illustrative example

Public-sector work carries extra requirements around formats, approvals and data handling. Our published case study of a public-sector platform in Qatar is not an integration project as such, but it involved the same disciplines: data model design, migration from existing records, role-based access and audit logging.

ERP platforms

Inventory, procurement, finance and manufacturing modules connected to the systems around them, so the ERP stays the operational backbone instead of an island.

CRM systems

Customer and deal data flowing between sales tools and the systems that fulfil, invoice and support those customers.

Accounting software

Invoices, payments and journal entries posted automatically from operational systems, so the books reflect activity without re-keying.

HR and payroll systems

Employee records, attendance and leave data synchronized between HR platforms, payroll and the ERP that budgets for them.

Payment gateways

Card, wallet and bank payment providers wired into stores, portals and back-office systems, with confirmations reconciled against orders.

Logistics and shipping systems

Courier and freight APIs for label generation, rate lookups and tracking updates fed back into order and customer systems.

Government portals and public-sector systems

Filings, registrations and data exchange with official portals, including the structured formats and approval steps they require.

Can we build an API for a system that has none?

Yes, and it is often the most valuable part of an integration project. Many businesses depend on an older or custom system that works well internally but offers no way for other software to talk to it. Instead of replacing it, we build a modern API layer on top.

The result is a documented, secured interface that any current or future system can use, so the next integration does not have to reinvent access to the same data.

REST APIs over existing databases

A clean, versioned API in front of the data your legacy system already holds, with access rules that protect the underlying application.

Authentication and access control

API keys or token-based authentication, per-client permissions, and rate limits so one consumer cannot degrade the system for others.

Webhooks and event feeds

Push notifications when records change, so downstream systems react to events instead of polling for changes on a timer.

Documentation for consumers

Endpoint references, example requests and sandbox credentials, so your partners and future vendors can connect without a discovery project.

How do we keep data consistent between systems?

Moving data is the easy part. Keeping two systems in agreement over months of real-world failures, retries and edge cases is where integrations succeed or quietly rot. These practices are built into every integration we deliver.

One system of record per data type

Every record type, customers, prices, stock, invoices, gets a single owning system. Other systems receive copies but never compete to be the source of truth, so there is no ambiguity about which value wins.

Retries with backoff

Temporary failures are normal: a timeout, a rate limit, a brief outage. Failed operations retry automatically at increasing intervals, and only surface to a person when retries are exhausted.

Reconciliation reports

Scheduled jobs compare record counts and key values on both sides of every integration and flag differences. Drift is caught in days, not discovered at year-end.

Failure handling by design

Bad records land in a review queue instead of blocking everything behind them. Duplicates are prevented with unique identifiers. Alerts reach named people, not an unread inbox.

How are integrations tested and documented?

An integration you cannot test or hand over is a liability. Both are deliverables in our projects, not favors added at the end.

Testing before go-live

  • Staging environments connected to sandboxes or test instances, never to production first
  • Deliberate failure tests: invalid records, duplicates, timeouts and one system offline
  • Reconciliation runs on known test data to confirm both sides match exactly
  • A pilot or parallel run on real data alongside the existing manual process

Documentation you keep

  • An architecture overview showing every connection and the data it carries
  • Field mapping tables agreed with your data owners during design
  • Runbooks: what to check first when a flow fails, and how to replay records safely
  • Monitoring and alert routing, so ownership is clear after handover
Illustrative example
How we work

How does an integration project run?

Custom software built around the way your business works. For integration work, Understand inventories your systems, their APIs and data owners; Plan agrees the field-by-field mapping and the pattern and failure handling for each flow; the Pilot runs a few important flows alongside your existing manual process; and Build & Scale connects the rest in staging, then cuts over flow by flow with monitoring.

  1. Step 1: Understand

    We learn how your business works.

    Your requirements, workflow, challenges and goals, understood before anything is recommended.

  2. Step 2: Plan

    We design the right solution around your workflow.

    Modules, workflows, roles, approvals, reports and integrations, agreed before development.

  3. Step 3: Select Technology

    Choose the right technical foundation.

    Technology options matched to your users, security, budget and growth, not one fixed stack.

  4. Free pilot

    Step 4: Pilot

    Test our work before full project development.

    Free. You choose 2 to 3 key modules and we build them first, so you can judge our work.

    The full project starts only after you approve the pilot.

  5. Full project

    Step 5: Build & Scale

    From approved pilot to complete digital system.

    Full development, testing, deployment, training and support, built to grow with you.

What determines integration scope and timeline?

Every integration is custom: the systems themselves set the difficulty. The pilot is always free, and these are the factors that shape the plan, what we need from you and the risks we plan for.

What drives the timeline

  • How well documented each system’s API is, and whether a sandbox exists
  • The number of systems and distinct data flows in scope
  • How quickly vendors and IT teams grant access and approvals
  • Whether existing data needs cleanup before it can be synchronized

What we need from you

  • API access and credentials for each system, ideally issued to a dedicated service account
  • Contacts at each vendor, and an introduction where their cooperation or approval is needed
  • Test or sandbox environments, or an agreed way to test safely without touching live records
  • A data owner per system who can answer mapping questions and sign off reconciliations
  • Decisions on the system of record where two systems overlap
  • IT, network and firewall approvals for each connection
  • Realistic test data and time to review the pilot results

Risks we plan for

  • Undocumented or unstable APIs discovered mid-project
  • Rate limits and volume constraints on third-party services
  • Historical data too inconsistent to synchronize without cleanup
  • Vendor API changes after launch, covered by maintenance

Delivery capacity behind the integrations

Integration projects sit inside a delivery organization that has been building and connecting business systems since 2013.

1,200+

Developers

direct and group-company employees

85+

Management professionals

analysis, QA and delivery

1,500+

Projects delivered

since 2013

860+

Clients served

across sectors

25+

Countries served

remote delivery

Free pilot

Test the key integrations in a free pilot first

Before you commit to the full project, we build 2 to 3 of your key modules as working software, free of charge. Your team tests the pilot, and the full build starts only after you approve it.

See how the free pilot works
  1. Understand

    We learn your requirements and how your organisation works today.

  2. Select pilot modules

    Together we choose 2 to 3 key modules that prove the solution.

  3. Build the working pilot

    We build those modules as real, working software, free of charge.

  4. You test it

    Your team uses the pilot. The full project starts only after you approve it.

Integration FAQ

Systems and API Integration Questions

APIs, outages, consistency, documentation and maintenance, answered directly.

Yes, in most cases. When a system exposes no API we look for the next most reliable access point: a database we can read safely, scheduled file exports and imports, a reporting layer, or a vendor-supported extension mechanism. Where the platform belongs to you, we can build a proper API on top of it so other systems connect cleanly. Screen-level automation is a last resort because it breaks whenever the interface changes, and we tell you plainly when a system is a poor integration candidate before any work begins.

We treat consistency as a design requirement, not an afterthought. Each record type gets a single system of record, so there is never doubt about which value wins. Synchronization uses unique identifiers to prevent duplicates, retries with backoff to survive temporary failures, and scheduled reconciliation reports that compare both sides and flag mismatches. Conflicts that automatic rules cannot resolve are logged and surfaced to a person, rather than silently overwriting data.

A well designed integration turns an outage into a delay, not data loss. Messages queue while the target system is unreachable and are delivered automatically once it recovers, in the correct order. Retries use increasing intervals so a recovering system is not flooded, and alerts notify your team and ours when a queue grows beyond normal levels. After recovery, reconciliation checks confirm nothing was dropped or duplicated during the outage window.

Yes. Every integration is delivered with documentation your own team or a future vendor can work from: an overview of which systems connect and what data flows between them, field mapping tables, authentication and credential handling notes, error handling behavior, and runbooks describing what to check when something fails. We also document the monitoring in place and who receives which alert, so support never depends on the memory of the people who built it.

Yes. Mixed environments are common: a cloud CRM talking to an on-premise ERP, or a local accounting system feeding an online store. Connectivity is usually established through a secure agent or VPN tunnel, with credentials stored on your side and traffic encrypted in transit. Where a direct connection is not acceptable to your IT policy, scheduled exchanges through a controlled staging area are a workable alternative. Network access and firewall approvals are identified early because they often drive the project timeline.

Testing runs in staging against sandboxes or test instances of the connected systems, never against live production data first. We test the happy path, then deliberately break things: invalid records, duplicate submissions, timeouts, and one system being offline. Reconciliation reports run against known test datasets to confirm counts and values match on both sides. Before go-live we run a pilot or parallel period in which the integration operates on real data while the existing manual process continues, so the results can be compared side by side.

The biggest factors are the quality of each system’s API, the number of systems and data flows involved, and how quickly access is granted. A well documented API with a sandbox connects far more quickly than an older system whose interface has to be investigated or built from scratch. Approvals from third-party vendors and internal IT security reviews often consume more calendar time than the development itself. We give a written timeline after reviewing the actual systems, not before.

API access and credentials for each system, ideally through a dedicated service account; contacts at each vendor where their cooperation or approval is needed; test or sandbox environments, or an agreed safe way to test; a data owner per system who can answer mapping questions and sign off reconciliations; decisions on which system owns each type of record; and IT, network and firewall approvals. Delays on any of these usually move the timeline more than the development work does.

Yes, and we recommend it, because integrations depend on systems that keep changing. Vendors update their APIs, retire old versions and change authentication requirements, and any of those changes can break a connection that has run quietly for months. A maintenance arrangement covers monitoring and alerts, applying vendor API changes, investigating failed records, and adjusting mappings as your business processes evolve. Details are on our software maintenance and support page.

Start a conversation

Tell us how your business works.

Describe what is slowing your team down. We will help you work out what to build, and how a free pilot lets you judge our work before the full project.

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What happens next

  1. You send a short brief

    The problem, the people involved and any target date. A senior engineer replies within 4 business hours.

  2. We understand your workflow

    A first call about how your business works today. An NDA can be signed before you share details.

  3. You test a free pilot

    You choose 2 to 3 key modules and we build them first, so you judge real software before the full project.