About Timeline Digital
Senior software partner for the USA, UK & Europe
We are an 85-engineer team based in Islamabad, Pakistan that ships custom software for US, UK, German, Canadian and UAE businesses. 13 years in business. 860+ active clients. 4.9 stars on 187 verified reviews.
1,500+
Projects Delivered
860+
Active Clients
25+
Countries Served
98%
Client Satisfaction
Senior engineering without agency overhead
We started Timeline Digital in 2013 because the market gave business buyers two bad choices. A US or UK agency that quoted $250K to $500K and disappeared into a slide deck after kickoff. Or a freelance marketplace where every project died in QA, integration, or three weeks past deadline.
Our answer is a senior engineering team with 6+ years average experience that delivers the same rigour as a London agency at 50 to 65% of the cost, with the accountability of an in-house team. Mutual NDA on day one. Named tech lead. Code review on every pull request. Working software at the end of every sprint.
13 years later, we have delivered 1,500+ projects for 860+ clients across 25+ countries, including the USA, UK, Germany, Canada and UAE. From custom software development and web application development to ERP and CRM platforms, the bar is the same: production-quality, on time, on the price we quoted at SOW.
What we promise
Three commitments we put in every Master Services Agreement, every SOW, every kickoff call.
A named senior tech lead. The engineer you interview is the engineer you get, for the entire engagement.
Working software at the end of every sprint. Never a "trust us, it's almost ready" four months in.
Full IP assignment in the MSA. You own 100% of the code from the moment it is committed.
Six Things We Actually Do Differently
Not values, principles or mission statements. Things we do on every project, which most agencies do not.
Engineering rigour over agency theatre
Code review on every pull request. Automated tests as default. Written architecture decision records. The discipline a London or New York agency charges $300K to deliver, without the agency margin.
Named delivery lead, not a pool
You meet your tech lead and project lead before you sign. Same names, same Slack, every week. No anonymous offshore developer rotation, no junior bait-and-switch.
Mutual NDA on day one
We sign mutual NDA before any technical conversation. MSA includes full IP assignment and work-for-hire clauses. You own 100% of the code from the moment it is committed.
Honest about what is hard
If a feature will take 3 weeks not 3 days, we tell you in week one. If your idea has a fatal architecture problem, we say so before you spend $50K finding out the hard way.
On your time zone, in your tools
Default 4-hour overlap with EST, full 9 AM to 6 PM overlap with GMT/BST and 9 AM to 4 PM with CET. Slack, Linear or Jira, Notion or Confluence. Your stack, your process, your rhythm.
Built to last past launch
Bug-fix SLA, monthly enhancements, quarterly roadmap reviews. We do not disappear after launch. We are your engineering partner for the next phase, not just the first one.
The People Running Timeline Digital
Eight leaders covering engineering, QA, design, cloud, delivery and marketing. Combined, they sign off every piece of work that goes to a client.
Usama Asif
CEO & CTO
Founded Timeline Digital in 2013. Still writes code on Fridays. Runs engineering strategy, big-ticket client calls, and the things nobody else wants to own.
LinkedInFatima Mobeen
VP of Engineering
Runs our engineering org. Owns architecture reviews, hiring, and the quality bar. Background in high-scale SaaS and fintech.
Saif Ali
Head of Development
Full-stack lead. Ships the hardest tickets first. Spent the last 9 years building web apps that handle real production traffic.
Sidra Noor
Marketing Head
Owns SEO, content and campaigns. Turns engineering wins into stories clients can use. Measures every click.
Bilwal Khan
Management Head
Keeps delivery on schedule. Runs resource planning, sprint reviews and the weekly client health check.
Hamza Raza
Head of Quality Assurance
Leads QA across every project. Owns manual test strategy, automation scripts, and the release gate that stops bad builds.
Ayesha Tariq
Lead UI/UX Designer
Designs the flows our users actually finish. Eight years in product design. Prototypes in Figma, tests with real users, ships with engineers.
Ahmed Hassan
Cloud Infrastructure Lead
AWS and Azure certified. Handles deployments, CI/CD, monitoring and the 3 AM alerts nobody else wants.
Ready to Build Your Software with Timeline Digital?
Tell us what you want to build. We will reply within 4 hours with a clear next step. Free 30-minute call, no pressure, no sales spiel.