Serving the UAE remotely from Islamabad

Custom Software Development Company for the UAE: Enterprise and ERP Systems

Timeline Digital is a custom software development company headquartered in Islamabad, Pakistan, that builds custom, enterprise and ERP systems for organizations across the UAE, from Abu Dhabi and Sharjah to Dubai. We have no office in the UAE: the work is delivered remotely, one hour ahead of Gulf Standard Time, with Arabic and English interfaces where your users need them.

Businesses in Dubai, Abu Dhabi and Sharjah often reach the same point: stock in several places, approvals on WhatsApp, and a packaged system that almost fits. We build the ERP, CRM, workflow, web and mobile systems that replace that, and you test 2 to 3 key modules as working software before committing to the full project.

Illustrative example

Our office hours are 08:00 to 17:00 UAE time (GST, UTC+4), Monday to Friday.

Building software since 20131,500+ projects deliveredNDA can be signed before you share detailsSource code transferred to youFree pilot of 2 to 3 key modules

Problems UAE businesses bring to a custom software project

Most teams are not short of effort. They are held back by tools that do not fit, so we start with the problem and then choose the system that fixes it.

  • Branch and warehouse stock across the emirates never matches

    An ERP with multi-location inventory, transfers and reorder levels gives one stock figure per item. Custom ERP development

  • Approvals for purchases, leave and discounts run on WhatsApp and email

    Workflow software with approval chains, delegation and an audit trail of every decision. Workflow automation

  • Invoices and VAT figures are pulled together by hand from several systems

    Finance and invoicing connected to your accounting package, so each transaction is entered once. ERP integration

  • Sales, leasing and service teams each keep their own customer records

    A CRM with one customer history, pipeline and follow-up tasks for every team. CRM development

  • Drivers, technicians and site staff report by phone call

    Mobile apps with offline mode, photos and signatures, synced to the office system. Mobile app development

  • An older system that cannot handle Arabic properly or be changed safely

    A staged move to a modern bilingual web platform, migrating data and users without a big-bang cutover. Legacy modernization

  • Group management reports are compiled by hand every month

    Enterprise dashboards reading live data from ERP, CRM and finance, filtered by company, branch and emirate. Enterprise software development

Dubai, Abu Dhabi and Sharjah

We serve every emirate remotely from our Islamabad headquarters, including Ajman, Ras Al Khaimah, Fujairah and Umm Al Quwain. The software work is the same across the emirates; the organizations and their priorities differ.

Dubai

Dubai has a dense mix of trading, logistics, real estate, hospitality and services businesses, many running several branches, brands or free-zone and mainland companies side by side. Typical systems are ERP and inventory across locations, CRM for sales and leasing teams, and customer-facing apps.

Software and app development for Dubai

Abu Dhabi

Abu Dhabi is the federal capital and home to many government entities and large groups, so projects there tend to be larger and more formal: written requirements, security documentation, bilingual interfaces and phased rollouts across departments. Our published bilingual public-sector platform in Qatar is the closest example of that kind of work.

Read the Qatar case study

Sharjah

Sharjah has a large base of manufacturing, industrial and trading businesses. Typical needs are production and inventory tracking, purchasing and costing, and delivery or field-service apps, usually as focused systems that grow module by module.

Why Timeline Digital

Close to your hours, bilingual by design, proven in a pilot.

The UAE is one hour behind Pakistan, so our office day (08:00 to 17:00 UAE time) covers most of yours. Arabic right-to-left layouts are planned from the first design, not added later. And before you commit to the full build, your team tests working modules.

The company has 1,200+ developers and 85+ management professionals, including group-company employees, and has built software since 2013. For UAE organizations that means a team large enough for multi-department enterprise systems, and Arabic and English interface work proven on a published bilingual public-sector platform in Qatar.

Illustrative example

Office hours inside your day

Our 9:00 to 18:00 Pakistan day is 08:00 to 17:00 in the UAE, so questions are answered and demos happen during your working day.

Arabic and English from the first design

Right-to-left layouts, bilingual labels, documents and reports, and Hijri dates where needed are part of the design, not a late translation.

Evidence you can read

Our published case study is a bilingual Arabic and English public-sector platform in Qatar (client name withheld). Other references are discussed privately under NDA.

Enterprise depth

The company has 1,200+ developers and 85+ management professionals, including group-company employees, enough to staff business analysis, engineering, QA and support on one program.

Staged rollouts

Large systems go live one department or module at a time, each stage ending in a demo your team reviews, instead of one risky switchover.

Your code, your cloud accounts

Source code is transferred on full payment as set out in the agreement, and hosting accounts can sit in your company name.

Key facts: custom software development for the UAE with Timeline Digital

Provider
Timeline Digital, a custom software development company founded in 2013, headquartered in Islamabad, Pakistan
What we build
Custom, enterprise and ERP systems, CRM, workflow, web and mobile apps for organizations across the emirates, in Arabic and English with right-to-left layouts, VAT on invoices and hosting in a UAE cloud region where needed
Office and delivery
Remotely from Islamabad, the only office; no office in the UAE. On-site visits only when agreed in the contract
Office hours
Monday to Friday, 9:00 to 18:00 Pakistan time (PKT, UTC+5): 08:00 to 17:00 UAE time (GST, UTC+4) all year, inside most of the UAE working day
Track record
1,500+ projects for 860+ clients in 25+ countries; 1,200+ developers and 85+ management professionals, including group-company employees
Published client work
One anonymized case study: a bilingual Arabic and English public-sector platform in Qatar (client name withheld)
Schedule
There is no fixed timeframe: the schedule is set from your requirements in the Plan step. The free pilot of 2 to 3 key modules is ready in about 2 days, and with 1,200+ developers we have the capacity to deliver a complete system in as little as 2 weeks.
Pricing
Timeline Digital does not publish prices for custom software, because every project is custom. The price is agreed after requirements analysis and the free pilot.
Ownership and NDA
Project source code, designs and documentation transfer to the client on full payment. An NDA can be signed before you share sensitive details.
Support
Long-term support under a service level agreement (SLA) after launch.

Read the published case study: Qatar Government Digital Platform.

Free pilot

See working software before you commit

Before you commit to the full project, we build 2 to 3 of your key modules as working software, free of charge, ready in about 2 days. Your team tests the pilot, and the full build starts only after you approve it.

See how the free pilot works
  1. Understand

    We learn your requirements and how your organisation works today.

  2. Select pilot modules

    Together we choose 2 to 3 key modules that prove the solution.

  3. Build the working pilot

    We build those modules as real, working software, free of charge.

  4. You test it

    Your team uses the pilot. The full project starts only after you approve it.

How delivery works from Islamabad

Delivered remotely from our Islamabad headquarters, with scheduled video meetings in your working hours; on-site visits only when agreed in the contract.

Office hours: Monday to Friday, 9:00 to 18:00 Pakistan time (PKT, UTC+5).

  • The UAE is on Gulf Standard Time (UTC+4) all year, one hour behind Pakistan.
  • Our office hours, 9:00 to 18:00 Pakistan time, are 08:00 to 17:00 in Dubai, Abu Dhabi and Sharjah.
  • Calls, demos and reviews therefore happen in real time during most of a UAE working day.

Every project follows the same five steps, from understanding your workflow to the pilot and the full build. See how we work.

What UAE businesses check before they sign

  • An NDA can be signed before you share sensitive details
  • Written scope with modules, milestones and acceptance criteria
  • Source code transferred on full payment, as set out in the agreement
  • A published bilingual case study (Qatar public sector)
  • Building software since 2013, with 1,500+ projects delivered
  • References discussed privately under NDA, where the client concerned agrees

Comparing proposals? Our guide shows how custom software costs are estimated, and the page on software development outsourcing covers the contract terms, IP and meeting hours to agree with an offshore team.

Who we build for in the UAE

Trading, distribution, contracting, real estate, hospitality and services businesses, and larger groups, that need systems built around how they operate across branches and emirates.

People we usually work with

  • CEOs and general managers of growing trading and services businesses
  • Finance directors replacing spreadsheets and disconnected accounting
  • IT heads at groups running several companies or brands
  • Operations managers with warehouses, fleets or field teams
  • Founders building a product for the UAE and wider Gulf market

Industries we build for

Trading and distributionContracting and facilities managementReal estate and property managementHospitality and food serviceLogistics and freightRetail and ecommerce

Served remotely, including

Dubai · Abu Dhabi · Sharjah · Ajman · Ras Al Khaimah · Fujairah · Umm Al Quwain · Al Ain

Illustrative example

Regulations and data rules we design for

Timeline Digital holds no certifications (such as ISO 27001 or SOC 2). We build with these requirements in mind; compliance is confirmed per project with you and your advisers. Our security and data protection page sets out how we handle data.

  • UAE Personal Data Protection Law (Federal Decree-Law 45 of 2021): requirements designed in and confirmed per project with your advisers
  • DIFC and ADGM data protection rules for companies in those free zones, where they apply
  • VAT on invoices and reports, set up with your accountant
  • Hosting in a UAE cloud region or on your own infrastructure when data should stay in the country
  • Arabic and English content for customer-facing and official documents

Ways to work with us

Ways to work with us

Pick the model that fits. Every model starts with understanding how your business works today.

  • A project with a free pilot: we build 2 to 3 key modules first, and the full project starts only after you approve them

  • A dedicated team: engineers with a technical lead and a project lead, working inside your tools and review process

  • Extra engineers for your existing team, working to your coding standards and release process

  • A scoping engagement that turns a rough idea into a written plan of modules, roles, reports and integrations

Illustrative example

Questions from UAE businesses

Do you have an office in the UAE?

No. Timeline Digital’s only office is its headquarters in Islamabad, Pakistan. We serve Dubai, Abu Dhabi, Sharjah and the other emirates remotely, with video meetings in your working hours; on-site visits happen only when agreed in the contract.

What are your working hours in UAE time?

Our office hours are Monday to Friday, 9:00 to 18:00 Pakistan time, which is 08:00 to 17:00 in the UAE. Pakistan is one hour ahead of Gulf Standard Time all year, so most of your working day is covered by ours.

Do you build Arabic and English systems?

Yes. Right-to-left layouts, bilingual labels and documents, Arabic-friendly fonts, and Hijri or Gregorian dates are planned in the design stage. Our published case study, a bilingual public-sector platform in Qatar, was designed for both language directions from the first wireframe.

Can the system be hosted in the UAE?

Yes. We can deploy to a UAE cloud region or to your own infrastructure, with the accounts in your company name. Whether a hosting setup meets the UAE PDPL or a free-zone regime for your data is an assessment for you and your advisers; we document where data lives and who can access it to support that assessment.

How does the free pilot work for a UAE project?

Before the full project, we build 2 to 3 of your key modules as working software, free of charge. For an ERP that might be purchasing and inventory; for a CRM, the pipeline and customer record. Your team tests the pilot, and the full build starts only after you approve it.

Do you work with businesses in Abu Dhabi, Sharjah and Dubai?

Yes, remotely from Islamabad, across every emirate. This page covers the UAE as a whole, including Abu Dhabi, Sharjah, Ajman, Ras Al Khaimah, Fujairah and Umm Al Quwain. Businesses based in Dubai have their own page: software and app development for Dubai. The team, process and office hours (08:00 to 17:00 UAE time) are the same.

Do you work with government entities in Abu Dhabi or Dubai?

Our published public-sector work is a bilingual platform in Qatar. We can work inside formal procurement, with written requirements, security documentation and references shared under NDA, but we do not claim registration with any UAE government supplier program.

How long does a project take for a UAE business?

There is no fixed timeframe: the schedule is set from your requirements in the Plan step. The free pilot of 2 to 3 key modules is ready in about 2 days, and with 1,200+ developers we have the capacity to deliver a complete system in as little as 2 weeks. The full project starts after you approve the pilot, and the scope, milestones and terms are agreed after it. Long-term support under a service level agreement (SLA) follows launch.

How much does custom software cost for a UAE business?

Timeline Digital does not publish prices for custom software, because every project is custom. The price is set in three steps: we analyse your requirements, build a free pilot of 2 to 3 key modules, and after you approve the pilot we agree the scope, milestones and commercial terms in writing. Any change request outside the approved scope is reviewed and agreed with you before extra work begins. Typical market ranges are explained in our custom software development cost guide.

Updated

About this page

Published by Timeline Digital, a custom software development company founded in Islamabad in 2013. The facts on this page (track record, schedule, pricing policy and ownership terms) come from the same company facts used across the site.

Author

Usama Asif

CEO and CTO, Timeline Digital. Founded the company in 2013 and has led its software engineering work since then.

Ready to plan your United Arab Emirates project?

Tell us how your business works today. An NDA can be signed before you share sensitive details; we agree a written plan and build 2 to 3 key modules as a free pilot before you commit to the full project.